HoTel Executive Digital Marketing Program
Transform Your Hotel’s Online Presence
KeyBuzz Digital empowers hospitality leaders to thrive in the digital age. Our comprehensive program caters to both branded and independent hotels, including experience working with major brands like Marriott, IHG, Hilton, Hyatt, and Choice.
Hotel Executive Digital Marketing Program Includes:
Enhanced Website Optimization
- Leveraging experience working with major brands like Marriott, IHG, Hilton, Hyatt, and Choice, we deliver tailored solutions for your hotel.
- Improved user experience and engagement.
- Boosted search engine rankings and organic traffic.
- Increased conversions (reservations, email sign-ups).
- Full compliance with accessibility and data privacy standards
Content Development & Optimization Strategy
- Website Content Refresh and Optimization: Regular updates to ensure your website remains relevant and engaging.
- Compelling landing pages designed for lead capture.
- Strategic content calendar aligned with local and seasonal trends.
Reputation Management
- Monitor and respond to reviews on Facebook, Yelp, and TripAdvisor
- Encourage positive reviews and testimonials.
- Develop strategies to improve your online reputation.
Paid Marketing for Expedia and Booking.com Travel Ads
- Manage your advertising campaigns on Expedia and Booking.com, maximizing visibility and driving qualified leads.
- Optimize campaign budgets and target audiences for optimal return on investment (ROI).
- Provide regular performance reports with clear insights and recommendations for improvement.
Strategic Social Media Management
- Develop and implement a tailored social media strategy.
- Create engaging content and manage your social media channels.
- Monitor social media trends and engage with your audience.
Local Presence Management
- Create and optimize local business profiles on Google My Business, Bing Places, and social media platforms.
- Manage your online listings to ensure accuracy and consistency.
- Respond to customer reviews and FAQs promptly.
Performance Tracking & Reporting:
- Detailed monthly reports with key metrics, recommendations, and actionable steps.
- Quarterly review meetings to discuss progress and adjust strategies.
Benefits
- Attract more qualified leads and guests.
- Increase online bookings and revenue.
- Enhance brand reputation and guest experience.
- Retain and grow market share.
- Stay ahead of the competition in the digital landscape.
Supercharge Your Bookings & Win on STR Reports.
Conquer Your Local Market – KeyBuzz Digital helps hospitality leaders excel online.
$1000.00/monthly
Portfolio Pricing Available!
Inquire about our discounted pricing for managing multiple properties under the same management.
Requirements
- Signed service agreement by December 31, 2024
Ready to take your hotel to the next level? Call us at (540) 315.1349
Frequently Asked Quetsions
Are services available a la carte?
We understand that every business has unique marketing needs. That’s why we offer a wide range of digital marketing services available a la carte, allowing you to customize a plan that fits your budget and priorities.
Here are just a few of the services we offer:
- SEO Optimization
- Content Marketing
- Social Media Management
- Paid Advertising
- Email Marketing
- Reputation Management
- Website Design & Development
- Digital Marketing Training
- Task Force/Project Support
- Photoshoot Oversight
- Digital Due Diligence Evaluations
Can’t find the specific service you’re looking for? Just ask! We’re always happy to discuss your needs and create a custom solution.
What is the minimum contract term for your services?
Our standard contract term is 12 months, but we can discuss shorter or longer terms based on your specific needs.
Can you handle multiple properties under the same management?
Absolutely! We offer discounted rates for managing multiple properties under the same management.
Do you provide training or support for our team to manage our online presence?
We offer ongoing support and guidance to help your team understand and leverage our digital marketing strategies.
How often will I receive updates on the performance of my digital marketing campaigns?
You’ll receive a detailed monthly performance report, highlighting key metrics, recommendations, and actionable next steps.
Can I request additional services, such as social media advertising or email marketing?
Yes, we can customize our services to meet your specific needs. We offer a variety of additional digital marketing services that can be tailored to your goals.
Can you help with pre-opening marketing for my hotel?
Yes, we can help with pre-opening marketing for your hotel. KeyBuzz Digital has extensive experience in developing and implementing effective pre-opening strategies for hospitality businesses.
We can assist you with:
- Market Research and Analysis: Identifying your target audience, understanding local competition, and analyzing market trends.
- Branding and Positioning: Developing a unique brand identity and positioning your hotel in the market.
- Online Presence Establishment: Creating and optimizing your hotel’s website, social media profiles, and online listings.
- Public Relations: Building relationships with local media and influencers to generate buzz and awareness.
- Pre-Opening Marketing Campaigns: Developing and executing effective marketing campaigns to attract bookings before your official opening.
- Staff Training and Development: Providing training materials and guidance to ensure your staff is prepared for the opening.