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B2B vs. B2C: Why Great Marketing Is Always Human-to-Human

B2B vs. B2C: Why Great Marketing Is Always Human-to-Human

by KeyBuzz Digital Marketing & Consulting

You’ve heard the debate: is your strategy B2B or B2C? But that line doesn’t exist for Google—and it shouldn’t for your marketing either. This post breaks down why human-to-human (H2H) marketing is what actually drives clicks, trust, and conversions.

The “Free” Website Trap: Why Your POS Provider’s Site Might Be Costing You Sales

The “Free” Website Trap: Why Your POS Provider’s Site Might Be Costing You Sales

by KeyBuzz Digital Marketing & Consulting

Your “free” website from a POS provider might be missing critical SEO. Learn how to audit and improve it to attract more local customers—without starting from scratch.

Z is for Zero-Click Searches

Z is for Zero-Click Searches

by KeyBuzz Digital Marketing & Consulting

Learn what zero-click searches are, why they matter, and how small businesses can win visibility—even when clicks don’t happen.

Are You Making Your Customers Play Hide-and-Seek? (Hint: It’s Not Fun)

Are You Making Your Customers Play Hide-and-Seek? (Hint: It’s Not Fun)

by KeyBuzz Digital Marketing & Consulting

Don’t play hide-and-seek online! Customers search Google first, not Facebook. Learn why your small business needs a website and SEO to be found.

Y is for YouTube Optimization

Y is for YouTube Optimization

by KeyBuzz Digital Marketing & Consulting

Learn how YouTube Optimization helps small businesses improve visibility and search rankings. Discover video SEO tips to make your content work harder across Google and YouTube.

10 Questions Your Website Partner Hopes You Won’t Ask (But Definitely Should)

10 Questions Your Website Partner Hopes You Won’t Ask (But Definitely Should)

by KeyBuzz Digital Marketing & Consulting

When it comes to your website, your digital partner might talk a big game—mobile-first design, SEO-friendly, and clean, modern visuals—but behind the buzzwords, how do you know you’re getting what you really need? As a small business owner, you don’t need to...
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